“Amazon: Kindle Books Now Outselling Hardcovers”

Fact and figures.

“Over the past three months”, according to an Amazon statement, “for every 100 hardcover books Amazon.com has sold, it has sold 143 Kindle books. Over the past month, for every 100 hardcover books Amazon.com has sold, it has sold 180 Kindle books.”.

This trend may become the norm compared to the outstanding Christmas-day-only ebook result.

Among other reasons, Apple iPad competition has driven price lowering for Kindle devices, giving them much more appeal to consumer willing only to read books.

The bottom line tells us there’s a market out there for ebook still to be tapped, be it from Apple’s new iBook store or from the already-estabilished Amazon Kindle store (and that Kindle is far from dead…).