Small business

Social business: much more than social networks?

This cool post from CrowdShifter gets deep into social media and finds what does social business mean. What Does Social Business Really Mean? Social businesses implement social technologies, strategies and processes that span across their entire enterprise, creating and optimizing collaborative ecosystems of employees, customers, partners, suppliers, communities and stakeholders in a safe and consistent [...]


Twitter has opened up its self-serve ad platform to another 10,000 marketers

Twitter has been working up to its more broadly offered self serve ad platform for a while now. To this point, there are about 100 advertisers that have been allowed to use the system but Twitter is about to expand that capability significantly as it looks to make 2012 a big year. This strategy is [...]