Archive for February, 2012

Social business: much more than social networks?

This cool post from CrowdShifter gets deep into social media and finds what does social business mean. What Does Social Business Really Mean? Social businesses implement social technologies, strategies and processes that span across their entire enterprise, creating and optimizing collaborative ecosystems of employees, customers, partners, suppliers, communities and stakeholders in a safe and consistent [...]

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Social media vs. conventional media: who do you trust?

Who do people trust during election season? Check this cool infographic! [Via Craigconnects.org]

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Twitter has opened up its self-serve ad platform to another 10,000 marketers

Twitter has been working up to its more broadly offered self serve ad platform for a while now. To this point, there are about 100 advertisers that have been allowed to use the system but Twitter is about to expand that capability significantly as it looks to make 2012 a big year. This strategy is [...]

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Four (plus one) basic Twitter visibility tips

Here is a poker of simple (yet powerful) tips to increase and mantain Twitter visibility. I know some of you are still skeptics as to how social media can do anything for your business, but Twitter is one of the most powerful and people-reaching tool these days. Optimize your page and tweets – Just as [...]

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